Lead generation on Reddit and X
The lead endpoints search Reddit and X for posts where someone asks for a recommendation, complains about a competitor or describes the problem you solve. Each post gets an intent score, and you get back a ranked list of conversations worth answering.
The job
Buyers ask in public: "what CRM should a small business use", "looking for a HubSpot alternative". Those threads are leads. On Reddit they often keep ranking in Google for months, so a useful reply keeps working.
Finding them by hand means reading hundreds of posts. The lead endpoints take your category, competitors and words to skip, and return posts with an intent label, an intent score and the terms that matched.
How it works
Describe what you sell
Put your category or the problem you solve in
q, such ascrmorcold email, and up to five competitors incompetitors.Set a bar
minScorefilters out weak matches. Start at the default 0.3 and raise it if the list is noisy.Read and reply by hand
Open each thread, check the community's rules and answer as a person. Don't automate replies on Reddit.
Endpoints that do it
| Endpoint | What it's for | Credits |
|---|---|---|
| Find leads on Reddit and XGET /v1/leads | Reddit and X leads in one ranked list. | up to 6 credits |
| Find leadsGET /v1/reddit/leads | Reddit only, with an optional subreddit filter. | 4 credits |
| Find leadsGET /v1/x/leads | X only. | 3 credits |
| Get a userGET /v1/reddit/users/{name} | Check a poster's account age and karma before you reply. | up to 3 credits |
Free tools for the same job
Try the job in a browser first. These tools call the same endpoints, and you don't need a key or any code.
Leads for a CRM
A Reddit lead search for crm. Each item carries an intent, an intentScore and the terms that matched.
curl "https://api.chatterapi.com/v1/reddit/leads?q=crm" \
-H "Authorization: Bearer $CHATTERAPI_KEY"{
"data": [
{
"platform": "reddit",
"kind": "post",
"id": "t3_1x56wgd",
"url": "https://www.reddit.com/r/CRMSoftware/comments/1x56wgd/is_there_a_crm_that_flags_when_customers_stop/",
"text": "Is there a CRM that flags when customers stop buying certain products?\n\nIs anyone using a CRM that flags when a regular customer stops ordering a particular product?\nFor food distribution, a restaurant might still order …",
"author": "PresentHockey9",
"authorUrl": "https://www.reddit.com/user/PresentHockey9/",
"community": "CRMSoftware",
"score": 1,
"createdAt": "2026-10-13T19:53:47.000Z",
"intent": "asking_for_recommendation",
"intentScore": 0.82,
"matchedTerms": [
"is there a crm",
"looking for"
]
},
{
"platform": "reddit",
"kind": "post",
"id": "t3_1x55bb1",
"url": "https://www.reddit.com/r/PakEntrepreneursHub/comments/1x55bb1/the_middle_man_your_vision_our_execution/",
"text": "🚀 THE MIDDLE MAN — Your Vision. Our Execution.\n\nLooking for a reliable business partner to bring your ideas to life? We’ve got you covered. \nWe provide versatile business and digital solutions, including: \n💳 Merchant…",
"author": "InteractionAnnual182",
"authorUrl": "https://www.reddit.com/user/InteractionAnnual182/",
"community": "PakEntrepreneursHub",
"score": 1,
"createdAt": "2026-10-13T18:54:15.000Z",
"intent": "asking_for_recommendation",
"intentScore": 0.74,
"matchedTerms": [
"looking for a",
"looking for",
"need a"
]
}
],
"page": {
"nextCursor": "AT-H…",
"hasMore": true
}
}Recorded from a live call on . Long text is shortened and the cursor is cut. A live key is charged 4 credits for this call. A test key returns this same sample for 0 credits.
What it won't do
- ChatterAPI reads live Reddit and X. It does not return posts or comments that were deleted or removed.
- Intent scores help you rank posts. They don't promise that someone will buy, so read the post before you act on it.
- Reddit is read-only here. Replies and DMs on Reddit are up to you, and subreddit rules apply.
Questions
How much does a lead search cost?
Can it message the leads for me?
How fresh are the leads?
time to day, week, month or year. Each call reads the platforms at the moment you make it.